the new hm x balmain collection
out 5th november, all the rage for a while. personally, i'm not a big fan of balmain, i stopped being interested in these collaborations when marni went on sale and i snatched a pencil skirt, silk scarf and two pairs of earring which would knock you of your feet. but i'll save that for another time.
back to balmain. some facts for you;
the balmain house was founded by pierre balmain in 1946.
the house suffered rationed fabric during the II world war period but after that balmain followed in the steps of dior and took on ''the new look''. the house was and still is famous for extravagant haute couture looks with some retro vibes. just this year hm announced that the brand, currently under the head designer olivier rousteing, will be their 11th collaboration.
personally, i'm not a big fan of balmain, just as i wasn't a versace fan. the fashion is a bit too much for me, the chains, dark colours. i don't really dress that way and prefer that kind of style only on stage. being the professional that i am, i haven't really noticed any signs of the next collection (the hm near me doesn't carry it) so i didn't really care, only czuch told me.
the collection is a huge success, for hm especially. the clothes are really popular, kylie jenner on the ads probably also helped, every self-respecting fashionista wanted her dress.
the clothes are definitely not reasonably priced, c'mon it's hm. the promo shots are so cliche, they my photographer friend told me they are not even properly framed. but the light is good.
it's all important, of course, but the real thing i wanted to write about is the ridiculous ''crowd'' reaction! all i can say is to do with poland and i sincerely hope it wasn't like that elsewhere.
and it was madness. the vip event in the capital was just bizarre and laughable. you would think that if you're a fashion blogger or a writer for a well known magazine, you are used to such events, and know how to behave properly, right? wrong. here is a great article, if you can read it (it's in polish) but the photos speak for themselves. everybody wanted a piece and people even took wrong sizes and tried to steal from others. the exchanges and not really legal trade was just unbelievable.
the clothes weren't supposed to come out for everybody for a couple of days after that night. imagine that you could buy those on ebay for double the price just a couple of hours after closing. that's just pure nasty.
the premiere was just as crazy if not more. even people who didn't know who balmain is were waiting pressed to the glass in the morning. the website was down, for a couple of hours at least. i would hate to be the sales assistants then. i cant's even contain the disgust for this event, i'm genuinely mad at those people! you're just plain embarrassing...
why?? why?? i get that you want to feel the luxury of a faux fur with an itchy label or the heavy sequins on a dress that wasn't even touched by the head designer but behave your self!
the crowd is mindless, horrid and grotesque. the collection is not worth any broken ribs or purses, in my opinion.
it's not the fashion week sales, it's not primark on oxford street, it's not boxing day in selfridges. calm down. even if it's all out of stock.
this has been your monday dose of common sense.
love,
qofr
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